Turn every answer into a qualified lead
Kaly builds your form with AI, scores every answer and automatically sorts your contacts into hot, nurture or cold. You only call the ones that matter.

Analytics
Oct 10 – Nov 8 · compared with the previous period
A form that collects, but never sorts
You get dozens of responses. Which one deserves a call today? Without a clear answer, your best prospects wait and go cold.
Every contact looks the sameA flat list of answers, with no priority.
Sorting is done by handHours spent rereading, comparing, deciding.
Hot leads go to your competitorsCalled back too late, they've already signed elsewhere.
From form to meeting, in a single tool
Kaly brings together lead capture, scoring and follow-up.
Describe your goal, and the form builds itself
Tell Kaly who you sell to and what you want to find out. Kaly AI suggests the questions, the points for each answer and the thresholds. You review, adjust and publish.
- A draft ready in seconds
- Every rule stays editable
- Nothing is published without your approval
What is your monthly budget?
Every lead is scored and sorted automatically
Every answer earns points. Based on the total, the lead is ranked hot, nurture or cold, and can trigger an action: notification, assignment, redirect.
- Points, caps and weights per question
- Thresholds you can adjust anytime
- The same result for the same answers
How your leads break down
Know why a lead is hot before you call
Each lead card shows the score, the key answers and the points breakdown. Your team knows what to say from the very first call.
- Score breakdown, question by question
- Statuses and team follow-up
- CSV export at any time
Budget over €3,000 (+30), timeline under 2 months (+25), decision-maker (+20).
Three steps, no technical skills needed
Describe your goal
Write in one sentence what you want to know about your prospects.
Adjust and publish
Review the suggested questions and points, then share the link or embed the form.
Call the right contacts
Your leads arrive already sorted. Hot ones first.
One more form, or a tool that sorts?
“Standard form” means a form builder without built-in scoring.
Start for free, upgrade when you need to
Free
- 1 active form
- 100 responses per month
- Basic scoring
- CSV export
Pro
- Unlimited forms
- 2,000 responses per month
- Kaly AI to build your forms
- Routing and notifications
- Glass theme
Team
- Everything in Pro
- 10,000 responses per month
- Multiple users
- Lead assignment
Prices and limits are indicative and will be confirmed before launch.
Frequently asked questions
What is Kaly?
Kaly is a form builder that qualifies your leads. You create a form, every answer earns points, and every contact is automatically ranked as a hot, nurture or cold lead. That way you know who to call first.
Is Kaly an alternative to Typeform?
Yes. Kaly offers forms designed for qualification, plus a score for every response, automatic lead ranking and team follow-up. It suits teams that want to sort their contacts, not just collect them.
Do I need to know how to code to use Kaly?
No. You describe your goal in one sentence, Kaly AI suggests the questions, points and thresholds, and you edit everything in a visual editor. No code required.
How is a lead's score calculated?
Every answer earns a number of points that you set. The total, capped for each question, gives a score out of 100. Two identical responses always get the same score, and the breakdown is shown on the lead card.
What do hot, nurture and cold mean?
They are the three priority levels, based on the score. A hot lead is ready to be contacted right away, a nurture lead deserves follow-up over time, and a cold lead is not well qualified yet. You set the thresholds yourself.
Does the AI decide on my leads by itself?
No. The AI helps you build the form and its rules, but a transparent calculation ranks each lead. You see the points breakdown and can change the rules at any time.
Can I customize how my form looks?
Yes. You choose the color, the corner radius and the logo, plus two styles, Classic or Glass, so the form matches your brand.
Can I get my data back?
Yes. You can export your leads and their answers to CSV at any time, to use them in your other tools.
Is Kaly free?
You can start for free, without a credit card, on a plan limited in forms and responses. Paid plans add AI to build your forms, lead routing and more responses. Details are in the Pricing section.
Call the right leads, at the right time
Create your first form in minutes. No credit card required.
Try it for free